Apple introduced a new generation to the market Apple TV 4K and smart display HomeView. Both devices cost from 299 dollarsbut it’s the set-top box that’s attracting the most attention: its starting price has more than doubled compared to the 2022 model. At the same time, the company is expanding the smart home ecosystem, offering a separate display for controlling devices, video calls and a personalized home screen. Pre-order for new products opened October 13. At the start, sales cover only eight countries, so the official availability of both devices in Ukraine has not yet been confirmed.
Apple TV 4K received an A19 chip and 128 GB of memory
Nova Apple TV 4K running on the processor A19 and has 128 GB of built-in memory. Among the announced innovations is the integration of Siri AI and the updated Siri Remote with Find My support, which helps to find a lost accessory. The set-top box also supports a surround sound configuration with four speakers, in particular with the new HomePod mini. In addition, each new Apple TV 4K can work as a full-fledged home hub for the Apple Home ecosystem. This is an important difference from the cheaper previous model, which lacked Ethernet and Thread support. The new device is focused not only on streaming video, but also on controlling compatible smart home devices.
HomeView is a new display for Apple’s smart home
The second device in the new line — HomeViewa smart display with a 7-inch screen. Apple offers two versions: desktop and wall. They have the same price – $299. HomeView works with Siri AI and can recognize up to six people by face. Each family member has a personal home screen with their own set of information and functions. The device is designed to control Apple Home accessories, FaceTime video calls and watch videos. Therefore, HomeView should become a central point of interaction with a smart home, which can be placed on a table or mounted on a wall. However, there is a significant limitation at the start: HomeView supports only the English language. Apple has not yet said when it will add other languages.
Apple TV 4K increased in price from $129 to $299
The most notable change concerns the cost of the Apple TV 4K. The model introduced in 2022 started with a price $129. In June, Apple raised the starting price to $199, citing a shortage of memory chips. Now the new generation is already worth it $299. For comparison, the current starting price is approx 2.3 times higherthan during the release of the 2022 model. At the same time, Apple did not specify which part of the price increase was caused by memory costs, and which part was due to the new processor and artificial intelligence functions. The price of HomePod mini has also changed: if the first generation cost $99, the new version is priced at $149. It received an S10 processor and an illuminated top panel. Separately, it is worth paying attention to the cost of repairing HomeView. According to the data, it will cost $279 — only $20 cheaper than a new device. This makes the issue of warranty and service conditions particularly important for potential buyers.
Where Apple sells new devices
At the initial stage, Apple opened sales in eight countries:
- USA;
- Great Britain;
- Canada;
- Australia;
- New Zealand;
- Singapore;
- Republic of South Africa;
- India.
HomeView and Apple TV 4K cost in the UK £299. The European Union did not make it to the starting list. Apple states that it is constructively working with European regulators to find a solution, but there are no specific dates for the release of devices in EU countries yet. Ukraine is also not among the starting markets. The company has not announced the schedule of international sales expansion, so it is too early to talk about the date of appearance of new products in Ukrainian stores.
Accessories for HomeView will appear in December
Apple is also preparing additional devices for the smart home, created in collaboration with LG and Schneider Electric. They are expected to be released in December, but pre-orders have not yet opened. Among the announced accessories:
| Device | The declared price |
|---|---|
| LG video call | $249.95 |
| LG smart door lock | $349.95 |
| Thermostat LG | $199.95 |
These accessories should complement HomeView and expand the possibilities of managing the home infrastructure through the Apple ecosystem.
Is it worth changing the old Apple TV 4K for a new one?
For owners of the 2022 Apple TV 4K, the transition to the new generation may not be too obvious. The main arguments in favor of the update are the A19 processor, the integration of Siri AI, increased memory and expanded capabilities of the home hub. If the set-top box is used mainly for streaming video, the previous model can continue to perform basic tasks. The difference in price between generations is significant, and Apple has not yet demonstrated how the new features justify such an increase in price for the average user. HomeView looks like Apple’s separate step in the direction of a smart home, but its prospects in international markets will depend on the emergence of support for other languages and the availability of compatible accessories. For the Ukrainian market, both the release date and the local price of both devices remain open.
